Google Presents Winners of 2009 Online Marketing Challenge
Search engine, Google, latterly held its 2nd Google Online Selling Challenge – a world school competition, launched last year, that gives undergraduate and post grad scholars hands-on exposure to online promoting.
Working with their professors, groups received the equivalent of US$200 to spend on Google AdWords advertising, then worked with a local enterprise to create an effective online promotional program. This year’s Challenge was bigger and better in each far more groups, more scholars, more varsities and a serious improvement in the standard of campaigns and reports.
Google reports that 2,187 groups took part from across 57 nations, representing a 36% increase in collaboration from last year. The Challenge continues to develop as one of the planet’s largest university competitions. World winners come from Deakin School , Australia and were taught by Chia Yao Lee and Bardo Fraunholz.
Andrew Kiddm, Team speaker, remarked, ”After talks with the entrepreneurs, we made a decision we wished to conduct 3 separate campaigns. One would popularize the play center to consumers outside a 10 kilometre geographic radius, another would attract more mothers’ groups to the center, and the 3rd one would attract more party and group event bookings. Visitors to their web site increased more then two times compared to the same period last year. We knew we had developed a robust campaign – but to win the world competition is outstanding. The team and their professor are off to Mountain View, California for a tour of the Googleplex.
To help in their tireless studies, each team member will also receive an Apple MacBook Pro. There were also 3 regional winners : for the Americas, the winning team comes from James Madison College in the U.S, while a team from the Warsaw College of Economics in Poland won for Europe, the Middle East and Africa.
In the Far East Pacific area, the winners come from the Global College of Management in Sydney, Australia. Google developed the Challenge to benefit everybody concerned and is delighted that thousands of home businesses around the globe have seen their web presence improved in just 3 weeks. Professors have indicated the Challenge has permitted them to supply a singular, practical teaching and learning exercise. For those students that took part, Google hopes they have developed some helpful online selling abilities which they can use when they graduate and enter the workforce. With the biggest index of internet sites available on the net and the industry’s most complicated search technology, Google Inc delivers the swiftest and easiest method to find important info on the web.
An increasing number of firms across the planet including Yahoo. And its world properties, Sony Establishment and its worldwide associates, AOL / Netscape, and Cisco Systems, rely on Google to power search on their web sites. A secretly held company based in Mountain View, Calif, Google’s backers include Kleiner Perkins Caufield Byers and Sequoia Capital.
For more information Google, please visit: www.google.com.