Microsoft and Nokia gang up against BlackBerry
Top middle management from Microsoft and Nokia elaborated on their new coalition in a three-way call this A. M. 2nd , Microsoft is unbundling its system in the telephone market, with Microsoft’s Office division free to step away from the corporation’s operating system business. And Microsoft is trying to use its strong Office franchise Word, Excel, PowerPoint, but also partnership tools like SharePoint to shift the smartphone technology competition to its advantage. But the following competitive terrain in the business market will be productiveness and collusion software and services on smartphones. And, Mr Elop related, “This is not a browser debate in any way.
This is about rich Office experiences that actually bring these devices to life.
In answer to a query, Kai Oistamo, executive VP at Nokia, pointedly mentioned Research in Motion, maker of BlackBerry devices and software, as the rival most inclined to feel heightened competition as a consequence of a Microsoft-Nokia coalition. But any attack will be a long term challenge. The 1st Microsoft Office product to be on Nokia smartphones, which run the Symbian operating system, will be its Mobile Communicator, which permits business users to find and then communicate with colleagues by instant messages.
That offering will come next year on one of Nokia’s E-series telephones for business patrons. The complete range of Office productiveness and collusion software will follow, and the 2 firms have swore to jointly develop new applications, tailored for Nokia smartphones. At first, Nokia and Microsoft will target the business market, but buyer smartphone applications will be a part of the coalition, the company middle management said.